Pe 18 septembrie, de Ziua Interna\u021bional\u0103 a Egalit\u0103\u021bii de Remunera\u021bie, Anadolu Efes \u0219i-a reafirmat angajamentul de lung\u0103 durat\u0103 fa\u021b\u0103 de principiul \u201eplat\u0103 egal\u0103 pentru munc\u0103 egal\u0103\u201d. Compania promoveaz\u0103 \u0219anse egale \u00een toate procesele de resurse umane, inclusiv politicile salariale, recrutarea, dezvoltarea carierei, programele de leadership \u0219i activit\u0103\u021bile din teren. Anadolu Efes consider\u0103 egalitatea, diversitatea \u0219i incluziunea drept elemente fundamentale ale culturii sale corporative \u0219i se str\u0103duie\u0219te s\u0103 extind\u0103 aceast\u0103 cultur\u0103 \u00een \u00eentregul s\u0103u ecosistem.<\/p>\n
Din 2020, Na\u021biunile Unite marcheaz\u0103 Ziua Interna\u021bional\u0103 a Egalit\u0103\u021bii de Remunera\u021bie, av\u00e2nd ca obiectiv cre\u0219terea gradului de con\u0219tientizare \u0219i eliminarea diferen\u021belor salariale bazate pe gen. Conform datelor UN Women, veniturile femeilor sunt, \u00een medie, cu aproximativ 20% mai mici dec\u00e2t cele ale b\u0103rba\u021bilor. Acest lucru demonstreaz\u0103 c\u0103 principiul de \u201eplat\u0103 egal\u0103 pentru munc\u0103 egal\u0103\u201d reprezint\u0103 o prioritate esen\u021bial\u0103, at\u00e2t pentru companiile individuale, c\u00e2t \u0219i pentru economia global\u0103.<\/p>\n
\u00cen conformitate cu aceast\u0103 abordare, compania \u00ee\u0219i propune s\u0103 creasc\u0103 reprezentarea femeilor \u0219i s\u0103 \u00eencurajeze o cultur\u0103 a egalit\u0103\u021bii de \u0219anse \u00een \u00eentregul ecosistem. Printre programele implementate se num\u0103r\u0103: Women in Field Sales MT Programme \u0219i Kazakhstan Women in Sales Programme \u2013 sprijin\u0103 participarea femeilor \u00een roluri de v\u00e2nz\u0103ri \u00een \u021b\u0103rile unde compania \u00ee\u0219i desf\u0103\u0219oar\u0103 activitatea. \u201e\u0130\u015fimizde G\u00fcc\u00fcm\u00fcz Sensin \u2013 Blue-Collar Women\u2019s Employment\u201d \u2013 vizeaz\u0103 femeile aflate \u00een diferite etape ale carierei lor, cresc\u00e2nd vizibilitatea acestora \u00een produc\u021bie \u0219i domenii conexe. Acest program aduce profesioniste \u00een cadrul Anadolu Efes \u0219i le ofer\u0103 un cadru sustenabil pentru dezvoltare \u0219i cre\u0219tere. Comunit\u0103\u021bi de mentorat \u0219i dezvoltare, al\u0103turi de traininguri pentru egalitatea de gen, disting compania \u00een domeniul resurselor umane. W-LEAD, un program de leadership pentru femei lansat \u00een 2025, va fi extins anul viitor pentru a include alte \u021b\u0103ri \u0219i niveluri suplimentare de management.<\/p>\n
Banu Art\u00fcz, Director Resurse Umane Grup, Anadolu Efes:<\/p>\n
\u201eConsider\u0103m egalitatea, diversitatea \u0219i incluziunea nu doar ca pe o politi-<\/p>\n
c\u0103, ci ca pe o parte integrant\u0103 a afacerii \u0219i culturii noastre. De la Consiliul de<\/p>\n
Administra\u021bie p\u00e2n\u0103 la activit\u0103\u021bile din teren, sus\u021binem \u0219anse egale la \ufb01 ecare<\/p>\n
nivel, in\ufb02 uen\u021b\u00e2nd politicile noastre de atragere de talente, recrutare, dezvol-<\/p>\n
tare \u0219i compensare. Monitoriz\u0103m regulat practicile noastre de remunera\u021bie<\/p>\n
echitabil\u0103 prin audituri independente \u0219i le document\u0103m transparent. Obiec-<\/p>\n
tivul nostru este cre\u0219terea reprezent\u0103rii femeilor \u0219i crearea unui mediu de<\/p>\n
lucru cu adev\u0103rat incluziv, \u00een care toat\u0103 lumea s\u0103 se simt\u0103 parte din echip\u0103<\/p>\n
\u0219i s\u0103-\u0219i poat\u0103 atinge poten\u021bialul. De aceea, programele noastre de leaders-<\/p>\n
hip pentru femei, mentorat \u0219i comunit\u0103\u021bi de dezvoltare, ini\u021biativele de trans-<\/p>\n
formare cultural\u0103 \u0219i practicile care cresc reprezentarea femeilor \u00een teren nu<\/p>\n
sunt doar proiecte de HR, ci \u0219i pilonii viziunii noastre de sustenabilitate. Ca<\/p>\n
Anadolu Efes, ne propunem s\u0103 extindem cultura egalit\u0103\u021bii de \u0219anse dincolo<\/p>\n
de compania noastr\u0103, pentru a crea un impact durabil \u00een \u00eentregul ecosistem.\u201d<\/p>\n
Prin aceste ac\u021biuni, Anadolu Efes demonstreaz\u0103 c\u0103 egalitatea de \u0219anse \u0219i remunerare nu reprezint\u0103 doar o responsabilitate social\u0103, ci \u0219i o strategie esen\u021bial\u0103 pentru succesul pe termen lung al companiei \u0219i al societ\u0103\u021bii.<\/p>\n
Efes Moldova, la r\u00e2ndul s\u0103u, este compania care ofer\u0103 femeilor toate \u0219ansele \u0219i oportunit\u0103\u021bile de dezvoltare personal\u0103 \u0219i \u00een carier\u0103. Din 2023 compania este semnatar\u0103 a Platformei pentru abilitare economic\u0103 a femeilor (WEPs), lucra care a impulsionat revizuirea politicilor \u0219i practicilor de angajare, a deschis noi oportunit\u0103\u021bi pentru \u0103mbun\u0103t\u0103\u021birea tuturor aspectelor ce \u021bin de condi\u021biile de munc\u0103 \u0219i perspectivele de carier\u0103 pentru femei.\u00a0 Av\u00e2nd la activ 25% de angajate \u0219i 22% de managere femei, Efes Moldova este una dintre liderele na\u021bionale procesului de egalizare a genurilor la locul de munc\u0103, efortul fiind apreciat la finalul anului trecut cu men\u021biunea UN Women Moldova \u201dFor Leadership committment to gender equaliry\u201d. Iar o analiz\u0103 curent\u0103 institu\u021bional\u0103 a nivelului de integrare a principiului \u201eplat\u0103 egal\u0103 pentru munc\u0103 egal\u0103 \u0219i munc\u0103 de valoare egal\u0103\u201d efectuat\u0103 de exper\u021bi externi, a calificat nivelul companiei cu 0,9 din 1, ceea ce este un indicator remarcabil.<\/p>\n
<\/p>\n
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